Exploring Key Factors Affecting the Competitiveness of Thailand’s Cosmetic Industry

Authors

Neeranard Jinachai
Win Winit-Watjana
Puree Anantachoti

Abstract

The Thai cosmetic industry has continuously grown, but relevant factors impacting on the industry remained un-assessed. This study was intended to explore key factors affecting the country competitiveness. The Diamond model was adapted as the conceptual ...

DOI

10.56808/3027-7922.1916

First Page

172

Last Page

178

Recommended Citation

Jinachai, Neeranard; Winit-Watjana, Win; and Anantachoti, Puree (2016) "Exploring Key Factors Affecting the Competitiveness of Thailand’s Cosmetic Industry," The Thai Journal of Pharmaceutical Sciences: Vol. 40: Iss. 4, Article 6.
DOI: https://doi.org/10.56808/3027-7922.1916
Available at: https://digital.car.chula.ac.th/tjps/vol40/iss4/6