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Journal of Urban Culture Research

Publication Date

2025

Abstract

Lifestyles in crowded, fast-paced urban societies have created conditions that negatively affect physical, mental, and social well-being. This research aimed to develop and implement creative Thai art learning activities to promote well-being in urban communities. A mixed-methods approach was employed in four stages: (1) documentary research and community surveys, including interviews with 5 community leaders and 100 residents in the Rama IV area; (2) development of creative Thai art learning kits; (3) implementation of learning activities with a sample of 500 community residents; and (4) data collection involved satisfaction and well-being assessments and follow-up interviews; the resulting data were then analyzed to assess participant outcomes. The research produced three learning kits: Creative Thai Ornament Drawing, Creative Thai Craft, and Creative Lifestyle Products from Thai Ornaments. Assessment results showed high satisfaction and improved well-being among participants. The research also provided evidence for developing policies that integrate creative Thai art into urban well-being strategies. This includes fostering careers in the creative economy, promoting community-based tourism, preserving cultural heritage, and encouraging collaboration with government agencies to strengthen community networks through the arts.

DOI

10.14456/jucr.2025.14

First Page

221

Last Page

239

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